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Empowering the Next Generation: ITMS Concludes “Safe Kids, Safe Future” Campaign at Kibuye P/S

Apollo Tusiime by Apollo Tusiime
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Empowering the Next Generation: ITMS Concludes “Safe Kids, Safe Future” Campaign at Kibuye P/S
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​KAMPALA, UGANDA: 30 April 2026– The Intelligent Transport Monitoring System (ITMS), a flagship technological initiative under the Ministry of Works and Transport, officially concluded its nationwide road safety sensitization campaign at Kibuye Primary School, marking the culmination of a three-month journey that reached thousands of pupils across Mbale, Fort Portal, Mbarara, and Kampala.

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​The event brought together key stakeholders, including the Uganda Police Force, the Ministry of Works and Transport, and the Kampala Capital City Authority (KCCA). This united front highlighted a critical mission: reducing road fatalities among children, who remain the most vulnerable road users in Uganda.

​”Our children face daily risks on the roads. Equipping them with knowledge is one of the strongest protections we can offer,” noted Daniel Nuwabine, KCCA Spokesperson.

​The “Safe Kids, Safe Future” initiative has made significant strides since its launch in February 2026: ​4,000+ Students empowered with life-saving knowledge, 12 Schools visited across major urban hubs, and ​3 Months of intensive, hands-on training and demonstrations.

​The sessions were designed to be interactive, moving beyond theory to practical application. Key focus areas included: Pedestrian Discipline: Teaching children the “Stop, Look, and Listen” rule,​ and Infrastructure Literacy: Proper use of zebra crossings and interpreting traffic signals. ​The sessions also tackled Hazard Awareness: Understanding the dangers of speeding and reckless driving.

​Traffic Police Spokesperson Michael Kananura issued a stern reminder to motorists: “Many crashes involving children are preventable. Recent data points to speeding as a major cause. We urge all road users to slow down, especially near school zones.”

​The ITMS leverages advanced technology to manage Uganda’s transportation networks more efficiently. However, as Steven Turyarugayo, ITMS PR Consultant, explained, technology must be paired with human awareness.

​”Road safety begins with awareness. When children understand how to navigate the roads, they protect themselves and become ambassadors of safety within their communities,” Turyarugayo stated.

​The closing ceremony featured the distribution of reflective gear and educational materials to ensure that the lessons learned stick long after the campaign ends.

​This initiative arrives at a critical time. According to the 2025 Traffic Report, Uganda loses an estimated two schoolchildren every day to road accidents, primarily during peak morning and evening commute hours. By building on previous pilot programs in the Kampala Metropolitan area, ITMS aims to scale these efforts into a sustained, nationwide culture of road safety.

​As the gates closed at Kibuye Primary School today, the message from the school’s leadership and the Ministry remained clear: Every child deserves a safe journey to and from school, and it is a responsibility we all share.

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Apollo Tusiime

Apollo Tusiime

Multi-media Journalist, PR professional and Thinker.

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